Proptech
B2B SaaS
BuildingLink Resident Portal
Unifying communication, simplifying service requests and helping residents effortlessly stay informed and connected
About
The BuildingLink resident portal allows residents to manage every aspect of living in a multifamily building, including paying rent, scheduling repairs, managing access, reserving amenities and more.
The goal was also to simplify daily tasks and provide essential information for all residents while offering a customizable experience tailored to each building’s unique brand and requirements.
My role
Desktop design
Challenges and solutions
Challenge
Simplifying complex, multi-path tasks
Tasks like reserving amenities or scheduling maintenance often have multiple steps (selecting time slots, providing details, confirming availability), which can easily confuse users—especially those not tech-savvy or unfamiliar with app interfaces.
Solution
Linear flows
Break down tasks into guided, linear flows with clear progress indicators, pre-filled data where possible, and confirmation messages to ensure residents feel confident in their actions.
Challenge
Balancing real-time updates with notification fatigue
Residents need timely updates about event changes, amenity availability, or maintenance status—but too many alerts can lead to them ignoring important messages.
Solution
Smart systems
Design of a smart notification system with user-controlled preferences, categorizing alerts by urgency and offering in-app reminders alongside push notifications for high-priority updates.
Challenge
Challenge: Designing for a diverse resident base
Residents span a wide range of ages, languages, and tech comfort levels, making it difficult to design a one-size-fits-all interface.
Solution
Clean UI
Prioritization of a clean, universally intuitive UI with large touch targets, simple language, and visual cues.
Mobile design
Key measurements
78% of residents interacted with at least one feature (reservations, messaging, event viewing) per week
1,405 monthly maintenance requests submitted via the app
Adressing onboarding friction and support dependency for an online voting platform